The Bullet-Point Brief 2.0
So, you thrive on the exhilaration of designing captivating websites and delivering that awe-inspiring “wow” factor to clients.
However, a constant frustration threatens to dampen your enthusiasm—the time-consuming planning stage of website development. While essential for project control, it’s not what you signed up for when embarking on your career in web design. But fear not because we have a solution that slashes planning time to 20 minutes without compromising quality or quantity.
It’s not magic but the alchemy of AI-driven innovation—the Pixelhaze Bullet-Point Brief.
With over 20 years of experience in the field, I understand web designers' challenges during the planning phase. That’s why I’ve harnessed artificial intelligence's power to revolutionise how we approach website briefs. The methodology and software I’ve developed are entirely free to use, enabling you to streamline your workflow effortlessly.
Imagine a process that distils the essence of a comprehensive website plan into concise bullet points—all in just 20 minutes. Gone are the days of sacrificing quality or spending endless hours on tedious planning tasks. With the Pixelhaze Bullet-Point Brief, you can swiftly capture and organize crucial project details, ensuring a solid foundation for success.
This web design brief system combines my insights and expertise from two decades in the industry with the speedy processes of AI. I’ll guide you through the remarkable capabilities of AI-driven planning, empowering you to reclaim your time and focus on what you do best—creating exceptional websites. Get ready to unlock the potential of the Pixelhaze Bullet-Point Brief and transform your web design process.
Leave your email, and we’ll provide you with all the templates you need to embark on this exciting journey.
Step 1:
Record a conversation with a client using Otter.ai, covering the various sections of the brief one at a time. This provides a comprehensive understanding of the client’s requirements and website needs.
Step 2:
We now need to prime ChatGPT with the following prompt (DO NOT PRESS ENTER YET). You can use SHIFT+ENTER to create line breaks without submitting the prompt.
Copy and paste this prompt (or edit to fit your project requirements):
“This is the outline structure of a website brief process. Please do not attempt to do anything with this information until I paste the transcript. Let me know if you understand, and I will provide the transcript. [TEMPLATE]”
Step 3:
Replace [TEMPLATE] with the brief template as demonstrated below. Now you can press ‘Enter’.
Step 4:
Copy and paste this prompt, or edit to fit your project requirements (DO NOT PRESS ENTER YET):
“Please proceed and create a formal website brief from this transcript. Please include a 2-paragraph executive summary after the company details. The company name is (COMPANY NAME), located at (ADDRESS), and the telephone number is (TELEPHONE NUMBER). The primary contact is (CONTACT NAME) with an email address of (EMAIL): [TRANSCRIPT].
Step 5:
replace [TRANSCRIPT] with the real transcript from Otter.AI. A fictional transcript example can be found below; feel free to use this for demo purposes.
Now you can press ‘Enter’.
Step 6:
Please copy and paste your formal brief into Microsoft Word, Adobe InDesign, Canva or Google Docs (or any software you choose) and see your client’s jaw drop in amazement from seeing their new document within 20 minutes. Feel free to edit or add to the document as you see fit.
To learn more about our entire web design system, check out our Moonshot: Become a Web Designer Program. This content is also covered in our Website Blueprint course.
