Pixelhaze and Pixel: A Strategic Collaboration in Digital Marketing
Our web design expert, Elwyn Davies, discusses the importance of partnering with Pixel, a fast-growing platform providing a full digital marketing toolkit for small business owners. In this blog post, Elwyn shares the story of how this partnership came to be and highlights the key features and benefits of Pixl for web designers and marketers.
We are excited to announce our partnership with Pixel, a dynamic and rapidly growing platform providing an extensive suite of digital marketing tools for small business owners.
This collaboration stems from more than a mere coincidence of names!
Over the last month, our teams have been diligently working to integrate our comprehensive online course and training materials with Pixel's innovative platform. We believe this collaboration signals a promising future for both companies and the small business community at large.
My search for an all-encompassing solution like Pixel was motivated by the necessity of addressing a specific client need: the integration of a link shortener and a custom QR code generator in one efficient platform. Enter Pixel, the latest digital marketing tool in our toolbox.
Distinctive Features of Pixel:
Customizable QR Codes: Pixel's platform enables the creation of custom and branded QR codes, allowing users to modify colors, apply gradients, and incorporate central logos or icons. This functionality is crucial for producing print materials that capture attention and seamlessly redirect audiences to our client's digital landscapes.
Link Shortening Capability: The digital marketing landscape demands conciseness, particularly on social media platforms. Pixel's link-shortening feature, colloquially known as a 'link shrinker,' allows for condensing unwieldy URLs into succinct, manageable links. This enhancement streamlines the visual presentation of digital content and optimizes user engagement by facilitating more accessible access to targeted web pages.
Dynamic Link Management: Pixel further distinguishes itself by being able to update and redirect shortened links dynamically. This flexibility ensures that marketing materials, whether digital or print, can adapt over time to new content or promotional destinations, maintaining their relevance and effectiveness.
The revival of QR codes, underscored by their integral role in the UK's COVID-19 track and trace initiative and the native scanning capabilities of contemporary smartphones, illustrates the critical inclusion of these tools in our marketing strategies.
Moreover, Pixel introduces microsites, a versatile solution that can serve various functions, from an interactive online business card to a streamlined landing page. Adding design and delivery of microsites to our service offering outlines our commitment to providing user-friendly, efficient digital products that cater to the diverse needs of our clients.
As we prepare to unveil additional services that complement our partnership with Pixel, we invite you to explore the potential of these digital marketing tools. Engaging with Pixel through our referral link grants you early access to these innovative solutions. It also supports our ongoing efforts to establish meaningful software partnerships and deliver comprehensive educational content to enhance your digital marketing initiatives.
Stay tuned for further developments as we continue to foster this strategic partnership. It aims to enrich the digital marketing toolkit available to small businesses and entrepreneurs, thereby facilitating their growth and success in the digital domain.
